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Strategic Meetings Management

Visibility, scalability, and results with SMM


We understand what you need

Do you want greater visibility into meetings and events spend? Do you want to establish processes and support for your internal stakeholders? Are you including meetings spend during negotiations with travel suppliers? Are your meetings and events driving business decisions? These are just a few questions that Strategic Meetings Management (SMM) can not only answer but provide a solution for.

Companies without an SMM have a variety of roles organizing meetings, uncoordinated tasks and incomplete data scattered throughout their organization. Existing processes are manual, supplier contracting and payment practices are not well managed. Everyday tasks such as planning meetings, sourcing venues, managing suppliers, and signing contracts need to be streamlined. With the help of SMM, you can get better visibility and control of your process, spend and data while reducing costs and strategically approaching how your meetings are managed.

What we offer

Our SMM services and strategies are centered around total meetings management and our three SMM guiding principles of infrastructure, governance and administration. We are challenging the status quo by evolving our SMM approach to partner with our clients to provide solutions that answer their unique needs. By establishing the right organizational structure to support the strategy, oversight to drive change and adoption, and processes for the day-to-day operation and support, you are on your way to the next in-class SMM that achieves your goals.

Additionally, we provide a range of support and consulting services, including:

  • Account management
  • Compliance administration
  • Meeting planning
  • Technology optimization
  • Group travel
  • Strategy design
  • Data, reporting, and business intelligence

We have the capacity and expertise to manage our clients’ SMM strategies at a local, regional and global level.

The benefits of SMM

  • 10-25% average negotiated savings
  • Clients have saved over $730 million in the last five years
  • Time and resource savings through driving efficiencies
  • A systematic approach, reducing duplication and confusion
  • Mitigated risk across contracting, supplier management, and payment practices
  • Quality customer care and commitment to responsible business
  • Simplicity and flexibility through a lead agency model

Bringing business rigor to optimize your investment in meetings and events

To find out more, contact us today.

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