We recently published a blog on best practices for hosting a responsible event. The conversation continues to gain momentum, perhaps more so than ever before and we have the pandemic to thank for that. The volume of waste from personal protective equipment (PPE) alone is absolutely staggering plus we have seen how much our climate benefitted during the lockdowns.
Like many businesses, we are seeing volume pick up again which is truly wonderful to see. Face-to-face meetings and events have rebounded sharply — 65 percent more by mid-2022 versus 2021 — whilst virtual event volumes have scaled back by 70 percent in the same timeframe.
However, I’ve found myself wondering over the past few weeks whether the pandemic has really helped change behaviour for the long term. Have you tried to meet up with friends and discovered the next available weekend is five weeks away or beyond? Doesn’t it feel like we have just reverted to 2019 ways of doing things without really stopping to breathe and think about whether there could be a better way?
So how then do we really adopt a way of working and meeting so that sustainable practices become habitual? This is something our clients are looking for, too – how to make long-term, meaningful change. Here’s some food for thought:
There’s still a long way to go for the industry to adopt a more consistent approach. However, by working with clients and suppliers on overall sustainability aims of events from the outset (however small to start with) and continually coming back to them through the planning cycle will ensure a positive output and one that can be continually improved upon.
Kat Bell - Director | Global Process and Implementation CWT Meetings and Events