CWT Meetings & Events designed a virtual event that included a plenary and separate sessions, where the company shared recent results and updates from across the business. It concluded with a team building exercise that would remotely unite attendees over a common passion—food. A virtual cooking class tailored to them and based on sustainable values.
Attendees received a “mystery box” of ingredients to prepare a three course meal simultaneously with chef Luca Marchini, from his restaurant kitchen l'Erba del Re in Modena. Ingredients were seasonal, organic products, locally farmed and some coming from the chef’s garden. Containers and posting materials were made of recyclable packaging. The chef used only glass and porcelain dishes and no disposable materials.
Event planning was 100% paper free. All participants were asked about eating habits and food intolerances. The gluten free menu designed was further adapted to other needs, including lactose intolerants. To create some atmosphere, together with the box of ingredients, they received 100% cotton apron and chef’s hats made in Italy.