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Virtual and Hybrid Events

Not sure how to achieve real success in the virtual world? We can help.

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The time to go virtual is now

Virtual and hybrid events are here to stay. They represent the present and the future and are constantly evolving. If you haven’t already, you should be integrating virtual and hybrid into your program to complement face-to-face events. Because we are humans, and humans love the choice to connect in every way!


Virtual events are sustainable, cost-efficient, interactive, fun, and create a true brand experience. So why partner with us?

  • We make virtual events simple. You focus on your brand promise and we take on the logistics.
  • Engagement is absolutely critical in a virtual event. With decades of event experience, we know exactly how to create engaging content and deliver it, live, or virtual.
  • We understand the value of data. Our analytics teams help you make smarter, data-driven decisions.
  • We manage the risk of going online through a network of carefully selected partners.
  • We are committed to sustainability and will help you adopt an approach that positions your business well into the future, combining both virtual and live.


Hybrid events – the best of both worlds

A hybrid event brings together the physical and virtual worlds, with some attendees joining in person and others joining remotely online. The benefits it delivers can be exponential. For example, because planning for hybrid means planning for live and virtual events to be run side-by-side, it builds in the ability to move some, or all, of your components to virtual if any disruption arises – and run your event no matter what.

That’s why we say when you go hybrid, 1+1=3!

Why partner with CWT?

The global team of experts in our Hybrid & Virtual Centers of Excellence maximize the effectiveness of these types of event. From strategic program planning through to successful event delivery, we’ll support you every step of the way. Don’t worry about the detail, just focus on the benefits, as we help you: 

  • Harness the power of new technology
  • Win the hearts and minds of audiences
  • Make smarter, data-driven decisions
  • Use creativity to drive enhanced engagement
  • Focus on sustainability
  • Plan for contingency
  • Maximize ROI

Fredrik Hermelin, Senior Director Global Sales CWT Meetings & Events, shares his thoughts about the transformation of meetings & events and the role of hybrid and virtual in an exciting future.

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Hear it from our clients

“The strategic need to communicate cannot stop in any way, we have to adapt and reinvent ourselves and CWT has provided us with the tools and confidence to do so”

~ Attendee to virtual event

Pivoting National Sales Meeting to a Hybrid Event

Success story - Hybrid event

We developed a creative hybrid event to provide an opportunity for sales and leadership to collaborate and to inspire attendance for each audience type.

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Boosting morale with a green theme

Success story - Virtual & Sustainable Event

This 2-day virtual event reconnected colleagues and reinforced engagement with their employer, a pharma company. It concluded with a team building cookery class, uniting attendees through a shared passion - food. As a certified ISO 20121 Sustainable event it also aligned with company sustainability objectives.

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Let's discuss how we can make virtual or hybrid work for you

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