Welcome to our eighth annual meetings and events trends report
We have probed into the trends that will frame meetings and events (M&E) in 2020 and examined how global and regional marketplaces are evolving, to inspire you and keep your M&E program always a step ahead.
The industry is experiencing steady growth amid an outlook of rising average air and hotel prices, with future expansion expected in the emerging markets of India and China.
Rapid innovations in technology are supporting greater engagement and data capture in events, while strategic meetings management programs have evolved from a focus on costs savings to creating value for attendees.
A strong desire in attendees to experience authenticity is trending across events from training to incentive travel, while our research and case studies highlight what trends will shape M&E programs in the coming year.
We hope you will be inspired and excited by the opportunities for your meetings and events in 2020 and beyond.
Derek Sharp
Senior Vice President and Managing Director,
CWT Meetings & Events